Engaging Pet Food Packaging Design for Every Member of the Family

Working with Axi - COOP Centrum private label was an exciting journey. The goal was clear: design a pet food packaging that resonates with pet owners while emphasizing the joy and enthusiasm pets feel when interacting with their food. We worked closely with the client to understand their vision and the personality they wanted to bring to their packaging. Through multiple design iterations and collaborative feedback, we developed a packaging solution that not only showcases the product but also tells a story.

The final design successfully captures the essence of the pet-food relationship, creating an emotional connection between the brand and its customers. From playful graphics to vivid imagery, the design brings the product to life. We made sure to incorporate the core values of Axi quality, creativity, and love for pets into every detail.

The packaging now shines on retail shelves, helping Axi stand out in the competitive market of pet food products. It’s not just a container for food; it’s an experience that delights both pets and their owners. The design’s vibrant colors, fun illustrations, and clear branding make it a standout choice for consumers, ensuring a strong connection with the target audience. By combining artistry with practicality, we created something that is both visually appealing and market-ready.